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J·BJon BishopIndependent growth marketer

Marketing data and research

Marketing data sources for SaaS and developer founders

Find external data for market research, competitor analysis and content: data tools, public datasets, industry benchmarks, surveys and reports. Compare coverage, access and limitations.

300 sources14 categories

8 sources match your filters

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Workforce dataMultiple access routes

U.S. Bureau of Labor Statistics API

Add employment, wages, prices and other labor-market context to a market or workforce analysis.

Coverage: United States and, for some programs, state and local geographies · Historical time series by BLS program and series

Official labor and price statisticsFree
Workforce dataDownload

O*NET Database

Size addressable technical roles, map buyer/user personas, design skills taxonomies, and compare skill requirements across developer, data, and infrastructure occupations. It supplies a structured, reusable skills ontology that can inform developer-product segmentation and workforce analytics.

Coverage: Use the geography stated by the source; coverage can vary by dataset and release. · Size addressable technical roles, map buyer/user personas, design skills taxonomies, and compare skill requirements across developer, data, and infrastructure occupations.

Occupations, skills, and work activitiesPrice not confirmed
Workforce dataMixed

ILOSTAT

Build workforce-market intelligence, hiring and compensation benchmarks, economic indicators, or country/sector datasets for developer-facing research and planning products. Good fit for data-product founders serving workforce analytics, global expansion, economic research, and evidence-backed market-sizing workflows.

Coverage: Use the geography stated by the source; coverage can vary by dataset and release. · Build workforce-market intelligence, hiring and compensation benchmarks, economic indicators, or country/sector datasets for developer-facing research and planning products.

international labor statisticsPrice not confirmed
Workforce dataAccount or API key

U.S. Bureau of Labor Statistics Public Data API

Build a workforce-planning or pricing dashboard that benchmarks software/data-product customer regions using employment, wage, and labor-series trends. Strong for founders targeting employers, recruiters, skills platforms, or technical-workforce analytics; BLS series IDs can be embedded in repeatable product queries.

Coverage: Use the geography stated by the source; coverage can vary by dataset and release. · Build a workforce-planning or pricing dashboard that benchmarks software/data-product customer regions using employment, wage, and labor-series trends.

Labor-market and employment statistics APIPrice not confirmed
Workforce dataAccount or API key

O*NET Web Services

Power job-to-skill matching, technical persona discovery, or a developer-tool onboarding recommender by mapping occupations to tasks, knowledge, skills, and crosswalks. Strong for HR-tech, learning, recruiting, workforce intelligence, and developer-skills products that need a standardized occupation/skill ontology.

Coverage: Use the geography stated by the source; coverage can vary by dataset and release. · Power job-to-skill matching, technical persona discovery, or a developer-tool onboarding recommender by mapping occupations to tasks, knowledge, skills, and crosswalks.

Occupational skills, tasks, and competency data APIPrice not confirmed
Workforce datapublic catalog with collection-specific access

IPUMS

Workforce sizing, demographic segmentation, labor-market and socioeconomic analysis

Coverage: United States and international populations, collection-dependent · Person/household/household member, geography, survey/census year and variable

Population and social-science microdata archivePrice not confirmed
Workforce dataAccount or API key

IPUMS International

Workforce, demographics, household segmentation and cross-country demand research

Coverage: 104 countries; 656 censuses/surveys · Individual/household microdata; census/survey wave

Harmonized census and survey microdataFree
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