Testing the Determinants of Microcomputer Usage via a Structural Equation Model

For your marketing

Possible founder application

Use it as a behavioral mechanism or experiment-design reference, not a direct forecast for a SaaS funnel.

Reported result

What the study found

Individual, organizational and system-related factors were modeled as determinants of microcomputer usage; perceived usefulness/attitudes were important pathways.

Research question

What the authors investigated

What individual, organizational and system factors determine microcomputer usage?

Design

Structural-equation analysis of a survey model of microcomputer use.

Sample and setting

Microcomputer users in organizational settings.

Scope and transfer

Limitations to keep in view

Organizational microcomputer setting and cross-sectional self-report usage limit direct applicability to cloud-product activation and retention.

Research sources

Taylor & Francis record provides exact title, authors and abstract describing the structural-equation empirical study. Direct publisher-page retrieval was recorded on 2026-10-09; this profile uses publisher metadata/abstract and does not claim independent review of unavailable full text.