Conversion and lifecycle
Landing pages
Plan a page around the visitor’s questions, the evidence they need and the action you want them to take.
Published skill · source reviewed
When this is useful
You are building a homepage or campaign page, or an existing page leaves buyers confused.
What to bring
Current page or draft, audience, traffic source, offer, supported proof, conversion goal and implementation constraints.
What you can work toward
A page critique or proposed section order, hero direction, proof placement and CTA recommendations.
How to use it
Install the repository with its reference files intact. The task skills use saas-marketing-background/references/background.md for shared intake. Web research, data access and account connections depend on the tools available in your agent.
Use the installation instructions in the repository README. In Claude Code, the published commands are: /plugin marketplace add jonbishop1/saas-marketing-skills; /plugin install saas-marketing-skills@saas-growth-pros; /reload-plugins.
A starting prompt
Review this landing page for a data product aimed at finance leaders. Suggest section order, missing proof and a clearer next step using only the supplied facts.
How to judge the result
Check the path from promise to proof to action. Mark recommendations separately from measured findings.
From input to reviewed output
Put it to work
- Install the skill library and keep the shared background and reference files available.
- Provide the relevant product context and inputs. Use the starting prompt to define a concrete task.
- Check the path from promise to proof to action. Mark recommendations separately from measured findings.
Limits and tradeoffs
Page structure alone does not establish conversion lift. Recommendations need real visitor feedback or behavioral measurement before you call them improvements in performance.