Skip to content
J·BJon BishopIndependent growth marketer

Cloud computing · Survey of IT executives; empirical opportunity-risk model.

Opportunities and risks of software-as-a-service: Findings from a survey of IT executives

Decision Support Systems · 2011

Benlian, A., Hess, T.

Summary

Perceived opportunities and risks jointly shape SaaS adoption; security, loss of control and dependence are salient risks while cost/flexibility are opportunities.

For your marketing

Possible founder application

Balance ROI and agility claims with credible controls for security, exit, data ownership and vendor dependence.

Reported result

What the study found

Perceived opportunities and risks jointly shape SaaS adoption; security, loss of control and dependence are salient risks while cost/flexibility are opportunities.

Research question

What the authors investigated

How do IT executives trade off SaaS opportunities and risks?

Design

Survey of IT executives; empirical opportunity-risk model.

Sample and setting

IT executives evaluating SaaS adoption.

Scope and transfer

Limitations to keep in view

Executive perceptions and cross-sectional adoption intention; period-specific SaaS maturity.

Research sources

Publisher abstract/metadata retrieved from the DOI landing page; design and finding summarized from that abstract.

Prefer to write? Send Jon a message.