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J·BJon BishopIndependent growth marketer

Product adoption · Quantitative online questionnaire; SEM-PLS

Organization Benefit as an Outcome of Organizational Security Adoption: The Role of Cyber Security Readiness and Technology Readiness

Sustainability · 2021

Berlilana, Tim Noparumpa, Athapol Ruangkanjanases, Taqwa Hariguna, Sarmini

Summary

Cybersecurity readiness and technology readiness positively affected security performance, which in turn produced tangible and intangible organizational benefits.

For your marketing

Possible founder application

Position security readiness as a business-outcome enabler, and use readiness diagnostics plus measurable operational benefits in enterprise sales.

Reported result

What the study found

Cybersecurity readiness and technology readiness positively affected security performance, which in turn produced tangible and intangible organizational benefits.

Research question

What the authors investigated

How does the study’s stated design explain its reported outcome in this setting?

Design

Quantitative online questionnaire; SEM-PLS

Sample and setting

260 validated organizational/company responses

Scope and transfer

Limitations to keep in view

Cross-sectional self-report survey; Indonesian organizational context limits generalizability.

Research sources

full_text

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