Put it to work
Potential use cases
A starting use for this source
Use the Ad Library API to study public archived ad creative and messages across Meta surfaces.
Build a campaign research brief
Review the available advertising signals to identify messages, offers or creative approaches worth testing. Keep observations separate from claims about campaign performance.
What it covers
Geography and granularity
Geography: Coverage depends on the source's documented geographic and time scope
Granularity: Provider-described dataset or API records available at the indicated geography and time scope.
Source type: Archived Meta ads, creative content and page-based searches
Access and cost
Public dataset/API or provider account
Review the source page for registration, API-key, quota and usage terms before accessing or redistributing data.
Cost: Public access is described, but any registration, account and downstream hosting costs should be checked.
Update cadence: Release cadence varies by provider and dataset; confirm the specific collection or reference period.
Before you use it
Limits that matter
Search language, access token, rate limits and archived-ad scope constrain the analysis; it is not complete spend or performance data.