Put it to work
Potential use cases
A starting use for this source
Automate reproducible trend analyses if accepted into the alpha and your question fits the documented dataset.
Prioritize a search-content test
Compare relevant queries, topics or markets within the available coverage. Use the result to shortlist a content test, then measure whether it attracts the buyers you want.
What it covers
Geography and granularity
Geography: Provider documentation describes geographic and temporal search-trend analysis
Granularity: Programmatic Trends data; consult current alpha documentation for supported fields
Source type: Aggregated search-interest data
Access and cost
Application-gated API alpha
Apply for early access; acceptance is not guaranteed.
Cost: No public pricing stated on the alpha page.
Update cadence: Alpha; availability, supported queries and terms may change.
Before you use it
Limits that matter
Do not present relative interest as absolute query volume. Alpha access does not mean a generally available API.