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J·BJon BishopIndependent growth marketer

Buyer behavior · Empirical vendor/organizational study.

The Role of Interorganizational and Organizational Factors on the Decision Mode for Adoption of Interorganizational Systems

Decision Sciences · 1995

Premkumar, G., Ramamurthy, K.

Summary

Interorganizational power and organizational factors help explain adoption choices and governance of EDI relationships.

For your marketing

Possible founder application

Understand who controls standards, integration, and switching before choosing sales channels or ecosystem strategy.

Reported result

What the study found

Interorganizational power and organizational factors help explain adoption choices and governance of EDI relationships.

Research question

What the authors investigated

How do interorganizational and organizational factors shape IOS adoption decisions?

Design

Empirical vendor/organizational study.

Sample and setting

EDI/interorganizational-system adoption and decision modes.

Scope and transfer

Limitations to keep in view

EDI and large-firm setting; historical technology context.

Research sources

Publisher abstract/metadata supports the study design, context, and reported finding.

Additional research source ↗

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