Benchmarks · Annual private SaaS company performance survey
KeyBanc & Sapphire Private Company SaaS Survey 2025: coverage and access
Compare private-company SaaS operating assumptions when planning growth, pricing or sales efficiency.
What it covers
Geography and granularity
Geography: Hundreds of private SaaS companies; detailed geographies are described in the report
Granularity: Growth, profitability, operating performance, expectations and AI themes
Source type: Annual private SaaS company performance survey
Potential use
Compare private-company SaaS operating assumptions when planning growth, pricing or sales efficiency.
Access and cost
Company-information request form
Submit the KeyBanc resource form for 2025 results and the prior three years.
Cost: No charge stated; business form required.
Update cadence: Annual survey; 2025 edition
- Provider page ↗
- Documentation and access details ↗Check the provider's current terms and instructions before use
Interpret carefully
Limits that affect the decision
Participants and sponsor reach may create selection bias; use each metric's reported denominator and definition.
Annual survey; 2025 edition
This record summarizes source documentation; Jon Bishop did not conduct an independent audit of the underlying dataset.