Understanding determinants of cloud computing adoption using an integrated TAM-TOE model

For your marketing

Possible founder application

Demonstrate relative advantage in the buyer's workflow, reduce perceived complexity, and equip an internal champion with management-facing adoption materials and implementation support.

Reported result

What the study found

Relative advantage/perceived usefulness and management support were important determinants; the model explained substantial variance in perceived usefulness, perceived ease of use, and perceived importance (reported as 61%, 63%, and 74% in the accessible indexed abstract record).

Research question

What the authors investigated

How can TAM and TOE be integrated to explain organizational cloud-computing adoption, including perceived usefulness, ease of use, and organizational/environmental factors?

Design

Empirical, cross-sectional questionnaire study testing an integrated technology-acceptance/TOE model with multivariate structural analysis.

Sample and setting

Organizational cloud-computing respondents in India; the publisher abstract identifies the organizational adoption setting and model, while the accessible record does not expose a verified sample count.

Scope and transfer

Limitations to keep in view

India-only, cross-sectional, self-report evidence; publisher-accessible abstract does not expose enough methods detail to verify a sample count, so no count is asserted here; model paths should not be treated as causal.

Research sources

Emerald publisher page supplies exact title, author list, journal, DOI and abstract/findings: https://www.emerald.com/jeim/article-abstract/28/1/107/200490/Understanding-determinants-of-cloud-computing ; indexed finding record: https://ideas.repec.org/a/sae/globus/v16y2015i4p632-651.html Firecrawl research job 01a14371-854f-71aa-ba3d-455ec397717d returned this citation and metadata.